An intelligent website that connects people to their city
TORONTO, March 11 /CNW/ - Unlike celebrities with an entourage of people to organize their lives, the average person has always had to rely on random online searches, emails and word of mouth to find out what's happening in their city. Now, 49st.com, a personal event concierge, can seek out and deliver events to your personalized event calendar.
Created by entrepreneur Rob Imrie, 49st is a local event portal that connects people with events, venues and other people in their city. With their own 'My Street' page, users can modify their content and submit their own events and reviews, all while connecting with other users via interactive profiles.
"There is finally a way to access comprehensive event content," says Imrie. "49st's personal event calendar is a powerful tool to manage information, seek out new events and plan your social life. We've all realized that our favorite artist was in town after the fact. With 49st, you won't have to worry about this happening again."
Re-launched in 2006 using new collaborative Web 2.0 technologies, 49st now offers event content for all age groups and lifestyles. Content is continuously updated and delivered to the 49st community to ensure users have access to the most comprehensive and up-to-date listings available. Currently the site connects tens of thousands of people to thousands of events across Canada.
"The magic really happens when users create a 'My Street' page where they can save their interests and personalize their content," says Imrie. "The system then monitors and delivers events and content based on this information." Beyond delivering personalized information, 49st recommends events and venues it feels may be of interest to the user. The more a user interacts with the site, the better and more relevant the site's suggestions become.
49st also offers services to businesses within the event industry, who can create a microsite to list and promote their upcoming event schedule. The extensive event industry "network" includes publicists, venues, promoters, event organizers, charities and performers.
Another development for 49st is the Facebook application, where users can download and install the 'My Local Events' application on their Facebook profile. 'My Local Events' offers the ability to view and manage Facebook events, as well as access the thousands of local event listings from 49st's database, from one central calendar.
49st offers its services in 110 cities across Canada. Currently the bulk of the content is centralized in 10 major cities, but the site and tools are available to everyone so that people can submit their events and venues wherever they reside. Where little or no content exists, users can add their own, and kick-start their city or community.
For further information: Media Contact: Carol-Ann Granatstein, Publicist, 49st Events, carolann@49st.com, (416) 301-4042
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